Starting your blog

Over the last couple of weeks you will have researched and thought quite a lot about your first niche and will also have produced your first information product.  You now know more than you think about your niche.

What you need to do next is start a regular blog (I suggest one post a week to start with) on the subject of your niche.  What you write needs to be interesting (to attract and hold the interest of your readers) and be new quality content (to attract and hold the “interest” of search engines, which in turn attracts more readers).  Your aim is to get as many readers and, therefore, as much web traffic as possible.

The more web traffic you achieve the more money you will make!

Your posts should not duplicate your information products, especially those that you will, in due course, be selling.  They should, however, not only refer to your products reasonably frequently (don’t overdo it), but actively “sell” them, particularly when you launch a new product.  Your posts should also encourage readers to sign up for your newsletter.

Look around the web at successful blogs – copy the techniques, not the content!  It is not difficult to produce genuinely new content – the Internet and ‘cut and paste’ have made people lazy – but writing your own content is well worth it.

I will deal with blog posts again as well as newsletters and the monetization of website traffic in future posts.

4 Comments

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CliveFebruary 24th, 2010 at 3:53 pm

The social bookmarking links below posts are put in using a WordPress plugin called ‘ Social Bookmarks’. The plugin adds a list of XHTML compliant graphic links at the end of your posts that allow your visitors to easily submit them to a number of social bookmarking sites. You can choose which social bookmarking sites you include.

The plugin was written by Apostolos Dountsis. His plugin website is http://www.dountsis.com/projects/social-bookmarks/.

Hope this helps.

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