Niches for AdSense

People keep telling me that Google AdSense is dead as far as Internet Marketers are concerned, but it’s simply not true. You do, however, need to choose high paying niches.

Luckily for us, Google provides us with a tool that we can use – it’s Google’s ‘Search-Based Keyword Tool‘ – you may remember that I have mentioned it previously in this blog.

The tool was designed by Google to be used by people buying Google Adwords – it gives information on search volumes and recommended bids for adverts. Because Google does not give any indication of how much income you will receive when someone clicks on one of your AdSense ads, this is the best information about relative payouts available to us.

When you open the tool using the above link, you will see a list of categories on the left side of the page. You can browse these categories and their sub-categories to find a niche that meets your needs. You can display the search results in any order you choose – just click on the header of the column that you wish to order your results by.

It’s interesting to see results ordered by Suggested Bid. I have just looked at the Health category this way and seen that the suggested bid for the term ‘serious injury claim’ is $141.85 – the number of searches is not high enough to make this a viable niche, but you should be able to see the potential of this information.

1 Comment

Darren LunnJanuary 7th, 2010 at 12:00 am

Hi Clive, what level of searches would you consider viable for niche keyword terms? I have been developing offline systems for a few years now and have been playing around with website development for last 18 months and this year I plan to get into just this topic, niche areas of Adsense. At the moment I am clueless, and found your site whilst looking around. Some slightly deeper insight would be appreciated..